40 days of dating an experiment between friends


Beyond the study of dating, and the different habits these two are trying to help each other break, this also became an art project. They enlisted several other designer, illustrator and lettering friends to provide artwork that was pictured along side their daily journals which were shared on their very popular blog .

Here’s how it goes: in 2012 the two were friends, both single and dissatisfied with their own dating habits and so, to the horror of mutual acquaintances, decided to date each other and see what happened. The rules were that they’d see each other every day, go to couples’ therapy once a week, take one weekend trip together and not date other people. So began 40 Days of Dating , a blog documenting each day of the experiment in thorough and visually delightful detail: videos, questionnaires, photographs and text all helped transform the mess of a relationship into beautiful order. It looked great, but the truly compelling thing was the honesty of its contents.


40 days of dating an experiment between friends

40 days of dating an experiment between friends



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